Where TiO₂ goes to work
Titanium dioxide is the primary white pigment across industry — prized for opacity, brightness and (in rutile form) durability. Below is where our grades fit, and which to start from for each use.
Architectural coatings
Interior and exterior wall paints rely on rutile for opacity (hiding power) and, outdoors, for weather and chalk resistance. R868 suits exposed exterior systems; R838 covers general architectural use.
Industrial coatings
Coil, protective and automotive-refinish systems need high durability and gloss retention. Premium rutile grades deliver lightfastness under demanding conditions.
Plastics & masterbatch
For white masterbatch and durable plastic parts, rutile provides tint strength and heat stability. Exterior products (profiles, film) favour the higher-durability grades.
Printing inks
Opaque white and tinting bases for flexo, gravure and offset inks use finely dispersing rutile for clean, strong whites.
Paper
Filler and coating pigment for brightness and opacity in specialty and décor paper. Anatase is common where cost matters; rutile where opacity is critical.
Rubber
A white reinforcing pigment and filler for rubber goods where a bright interior-grade white is sufficient.
Ceramics & enamel
Opacifier for glazes, frits and enamels; anatase is well suited to these high-temperature, non-weathering uses.
Welding electrodes
Used in electrode flux coatings, where anatase contributes to arc stability and slag characteristics.
Grade suggestions are a starting point — the right choice depends on your full formulation, exposure and cost target. Send us the details and we'll recommend one.
Grade selection — common questions.
Which TiO2 grade is best for white masterbatch?
For white masterbatch and durable plastic parts, start from rutile R878 or R838 — rutile provides the tint strength and heat stability masterbatch needs. Exterior products such as profiles and film favour the higher-durability grades. For interior-only masterbatch where cost leads, anatase A1 can also fit.
Which TiO2 grade is used in paper?
Anatase A1 is common in paper as a filler and coating pigment where cost matters, while rutile R818 is used where opacity is critical, such as specialty and décor paper.
Why is anatase used in welding electrodes?
In electrode flux coatings, anatase TiO2 contributes to arc stability and slag characteristics. It is a high-temperature, non-weathering use, which is exactly where anatase performs well at a lower cost than rutile.
How do I choose between the grades for my application?
The grade suggestions on this page are a starting point — the right choice depends on your full formulation, exposure and cost target. Send us your product details and target market and we will recommend a rutile or anatase grade and quote within 24 hours.
Not sure which grade your application needs?
Describe your product and target market — we'll recommend a rutile or anatase grade and quote within 24 hours.